As the hi-hats tease the opening of LOVETA's new single, "More Than Fun," I imagine myself strapping on a pair of roller skates. The pink, neon lights and shimmering disco ball of this imaginary roller rink come into view as the tentative plucking of a bass hints at the imminent excitement. I rush onto the rink as an airy synth transports the song into a full-blown banger: drum kits, strings, sugary bass licks, and LOVETA's impressive voice. "Just let it go." Her latest disco groove is a vivid and stirring track devoted to finding what lies at the top of a good feeling.
I'd be negligent if I failed to stress just how danceable this track is. In fact, it's more than danceable—it begs you to get up. Even in it's more spacious moments, such as the intro and bridge, there is the unshakeable feeling that the next burst of energy is right around the corner. "I won't stop till we reach the top" she croons before launching into the explosive chorus. This is the moment LOVETA's ambitions become most clear. How deep can you excavate fun before it transcends such categorization? As a rich battalion of instrumentation is waged at the final chorus—a last-ditch effort to wring ever drop of feeling—no imagined scenario can accurately reflect its influence. It's a raw feeling.
LOVETA is a pop musician from New Zealand. "More Than Fun" is her debut single, released alongside a stunning music video. Simon Gooding, who has worked with artists such as Dua Lipa, collaborated on the project as a mixing engineer. She is set to release more singles leading up to her debut EP in 2022. Her impressive vocals, production, and songwriting prove LOVETA to be an artist to keep an eye out for.
Written By Andy Mockbee