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Megan Cao

Review: "Doing What I Can" - colby!


Doing What I Can by colby! Cover Art

colby! delivers another compelling track with her latest single, "Doing What I Can," a song that artfully balances emotive lyrics with a buoyant, uplifting melody. Known for her unique blend of heartfelt emotion and magnetic energy, colby! captures the essence of self-reliance and personal empowerment in this powerful anthem. The song delves into the importance of finding happiness from within, urging listeners to pursue their paths regardless of external opinions. Her lyrical prowess shines through as she sings, "Don’t waste your energy trying to convince people that you’re doing the right thing," encapsulating the universal struggle of seeking validation from others.



Musically, "Doing What I Can" features colby's airy yet powerful vocals that glide effortlessly over a vibrant pop soundscape. The production is rich and dynamic, seamlessly blending contemporary pop elements with introspective lyrics that speak to the heart. The uplifting beats and infectious rhythm create a compelling contrast to the song's deeper themes, inviting listeners to reflect on their journeys while enjoying a danceable tune. This track, like her previous works "Don’t Know What to Say" and "Gone to Bed," showcases colby's ability to create music that resonates deeply and maintains a fresh, modern appeal. It's no wonder her previous singles have earned spots on editorial playlists like Apple Music’s New In Indie, New In Pop, and New In Alternative, as well as Amazon Music’s Girl Squad and Breakthrough Pop playlists.


Colby!, hailing from Nashville, Tennessee, is fast becoming a notable name in the pop music scene, featured prominently in Ones to Watch and LADYGUNN. Her rise in the industry has been marked by her distinct vocal style and introspective lyricism, which set her apart from her contemporaries. With a knack for blending emotive storytelling with catchy pop arrangements, colby! has captivated audiences and critics alike. Her journey has been marked by impressive milestones, including being featured on prestigious editorial playlists and receiving support from major platforms. "Doing What I Can" continues to solidify her place as a formidable force in the pop world, demonstrating her unique ability to connect with listeners on a profound level while maintaining a vibrant and uplifting sound. As colby! continues to evolve and capture hearts with her music, fans eagerly anticipate what she will bring next to the ever-changing landscape of pop music.


Written By Megan Cao



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